The Impact of Social Media on Pet Modeling Careers

Platforms like Instagram, Facebook, and TikTok have opened new avenues for pet owners to showcase their furry friends to the world, turning what was once a niche passion right into a probably lucrative career. This transformation has not only affected how pets are marketed however has also reshaped the relationship between pet brands, pet models, and their audiences.From Obscurity to StardomEarlier than the rise of social media, pet modeling was largely confined to advertisements and occasional television appearances, with most opportunities available only through traditional casting calls and agencies. Now, social media has democratized the process. Pets from anyplace can…