Why Link Building Is Still Essential for website positioning Success

Despite the rise of new search engine marketing strategies and tools, link building continues to be a cornerstone of any successful search engine optimisation campaign. While different factors comparable to keyword optimization, content quality, and technical search engine optimization have their place, it’s clear that gaining quality backlinks is still essential for achieving high rankings on search engine results pages (SERPs). However why is link building so essential, and how does it contribute to website positioning success? Let’s dive into the reasons behind this enduring strategy.1. Backlinks Are a Major Ranking Factor for GoogleGoogle’s algorithm is complex and continuously evolving,…